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PROMOTIONAL PRODUCTS
MAXIMIZE YOUR INVESTMENT
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Promotional Products can play a very important role in marketing your company, products, and services.
In order for me to help make constructive suggestions for your promotional product needs, I would like to gain a better understanding about your company, your marketplace, and your customers. I prepared the following notes to help us think through your needs.
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Your Company – What is the image you want to portray?
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Your Marketplace – Tell me about the challenges you face.
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· Quality
· Price
· Reliability
· Customer service
· Range of equipment
· Fast response
· Your people
· What makes you special?
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· Your customer does not know about you
· You have tons of competition
· You are higher priced
· Your competition does…
· Your competition gives away…
· You have a different method of distribution
· You are the leader in the industry -you want to stay ahead by…
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Your Customers – Who are you customers?
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Details-
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· Where will they be when they need your product?
· Where will they be when they decide
· Who to call for your type of product?
· What is their work environment?
· What do they wear?
· What are their interests?
· Age? Sex?
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· What quantity do you need?
· What price point do you want to target?
· What is your in hands date?
· Are you planning for an event?
-Theme?
-Location?
-Awards?
- Room Gifts?
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These are just some of the thoughts and questions I would like to review with you. Promotional items are a very important marketing tool. My goal is to maximize your return for investment in these tools.
Please feel free to call with questions. I would welcome the opportunity to visit with you to see how promotional products can help you reach your goals.
Thank you for your consideration.
-Gary J. Aafjes- 267-638-0100
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